A brand-new commercial for Sony’s PS Vita TV shows that the tiny piece of hardware has the potential to bring families together.
The ad examines the unifying force that the television once was for the household, displaying a family’s transition through more than fifty years’ time. The TV was once the central hub for most media for most of that period, but now that is simply a thing of the past as home computers, laptops, tablets, portable gaming devices and music players all vie for our attention.
Highlighting the fact that their hardware plays games, anime, movies and more; the message that Sony are sending is that with the PS Vita TV; with this once device a once dispersed family unit can unite once more.
In Japan streaming content has yet to take on the role that it has in the West, and it’s clear that Sony are looking to change the way that the country looks at their television.
PlayStation Vita TV is available now in Japan.
Watch the ad below: